Aug 18, 2021
Florida DIY Blogger Wins $10,000 For Charity in FrogTape Paintover Challenge®
Guadalupe Center to receive cash donation and design makeover from Kelly Hartley, DIY guru behind the popular blog Hartley Home
AVON, OHIO (August 18, 2021) The paint is dry, the lines are crisp and the votes are in for the winner of the 2021 FrogTape Paintover Challenge®. Kelly Hartley of Hartley Home completed an impressive, yet affordable, bathroom renovation to win a $2,500 cash prize, plus a $10,000 cash donation and $2,500 to execute a design project for the charity of her choice. Hartley has chosen to make her donation to Guadalupe Center, a non-profit organization committed to creating possibilities for students in Immokalee, Florida, to gain economic independence by fostering personal and academic success through education.
During the challenge, 15 talented home décor bloggers redesigned a room in their home using only paint, painter’s tape and a $1,000 budget. Each transformation was inspired by one of the five 2021 FrogTape® Design Trends, identified by celebrity interior designer Taniya Nayak. To see all the room transformations, visit FrogTapePaintoverChallenge.com.
2021 Paintover Challenge® participants include:
- Gbeke of Simplicity for Designs (Dallas, TX)
- Krystle of Perkins on Parkway (Dallas, TX)
- Liz of Liz Morrow Studios (Tacoma, WA)
- Jenn of Jenn Taylor Designs (Charlotte, NC)
- Lea of Creekwood Hill (Minneapolis, MN)
- Torie of ScotsHill House (Dallas, TX)
- Erika of Peony & Honey (Cleveland, OH)
- Jenna of jennapilant.com (San Diego, CA)
- Zoe of Crafted by the Hunts (Cary, NC)
- Brittany of Ellison Made (Atlanta, GA)
- Heather of Southern State of Mind (Buckhead, GA)
- Kelly of Hartley Home (Naples, FL)
- Chelsea of Making Home Base (Twentynine Palms, CA)
- Marquita of Far From Cypress (Hampton Roads, VA)
- Madison of Blushing Bungalow (Saint Petersburg, FL)
“This year’s Paintover Challenge participants demonstrated how simple and affordable it can be to transform the look and feel of a space with a little paint,” said Allison Shagovac, influencer marketing manager, Shurtape Technologies, LLC, which markets FrogTape® brand products. “The participants embraced the design trends with chic color choices and trendy accessories, while adding their own unique touch to each trend.”
Inspired by the ‘Rest Easy’ design trend, Hartley took what she had and refreshed her bathroom for a more contemporary feel. With a few different shades of gray in a high-gloss finish, she took her plain, white shower tiles to the next level. Next, she used plywood and paint to create a faux shiplap on the walls outside of the shower. Pulling it all together, Hartley added a fresh coat of dark green paint and gold accents to her vanity, creating a modern-looking space that will be used to relax and refresh.
“My goal for this project was to create a calming space for my family to relax and unwind. I love that my daughters now start and end their days in a soothing environment. And of course, now that it’s pretty, I sneak in to use the tub for a relaxing soak sometimes too,” said Hartley. “Using paint to restore what we already had kept the project efficient and on budget. The variety of FrogTape® brand painter’s tape eliminated any concerns about paint bleeds or touch ups, regardless of the surface texture. It’s really satisfying to use the space knowing I completed the project with my own two hands.”
“The best part of the contest is competing for a donation to Guadalupe Center, an organization I’m really passionate about,” Hartley added. “I’m thrilled to be contributing to their mission of breaking the cycle of poverty through education for youth in Immokalee.”
For more information about the FrogTape Paintover Challenge® and project inspiration, visit FrogTapePaintoverChallenge.com.